Ferrari
Italy · Founded 1939
The prancing horse. Road cars that fund racing, racing that sells road cars.
Heritage
Enzo Ferrari only wanted to race. The road cars were always a means to that end — a way to fund Scuderia Ferrari's endless pursuit of Formula 1 championships. But those road cars became something more: the definition of automotive desire. The 250 GTO is worth $70 million. The Testarossa was on every '80s kid's wall. The F40 was the last car Enzo personally approved. Ferrari doesn't just build fast cars — they build mythology. The waiting lists, the allocation games, the requirements that you already own Ferraris before you can buy the new one — it's all part of the mystique. Love them or hate them, Ferrari set the template for what a supercar company should be.
