Jeep
USA · Founded 1941
Born in war, built for adventure. Jeep is the original American off-road brand.
Heritage
The Willys MB won World War II as much as any tank. After the war, Jeep became the go-anywhere vehicle for farmers, hunters, and anyone who needed to leave the pavement behind. The CJ ('Civilian Jeep') series ran from 1945 to 1986, establishing the template that the Wrangler continues today. Jeep has changed hands multiple times — Willys, Kaiser, AMC, Chrysler, Stellantis — but the seven-slot grille and the promise of freedom remain constant.
Jeep Vehicles (2)
1979 Jeep Wagoneer
The Wagoneer invented the luxury SUV segment. Before Range Rover, before Escalade, before the entire modern SUV industry existed, there was the Wagoneer — a truck that dressed like a country club member. The wood-grain panels weren't ironic; they signaled that this was a vehicle for people who wanted capability without sacrificing status. The Wagoneer proved you could be rugged and refined, launching a category that now dominates American roads.
Jeep CJ-5 / CJ-7
The CJ is where the Jeep legend lives. The military MB won World War II; the civilian CJ brought that go-anywhere capability to everyone else. The CJ-5 ran for 28 years with relatively minor changes — a testament to the design's rightness. The CJ-7, introduced in 1976 with a 10-inch longer wheelbase, added practicality without sacrificing capability. These were the Jeeps that crawled Moab before Instagram. The AMC inline-6 engines that arrived in 1972 are bulletproof and still run daily. The CJ is the original recreational 4x4 — every Wrangler since has been chasing this formula.